Headbox youth campaign brochure
Headbox were looking to communicate the benefits of their services to potential clients and came to Blow for Creative assistance…
Archive for September, 2009
Headbox youth campaign brochure
Thursday, September 17th, 2009Cheviot Brochures
Thursday, September 17th, 2009
Cheviot Asset Management brochure
Cheviot wanted to highlight their new partnership with St James’s Place and came to Blow to create brochures highlighting the new partnership.
Bristol Cares branding and events programme
Thursday, September 17th, 2009
Bristol Cares branding and events programme
Bristol Cares was set up to support the Redcross in getting aid to those suffering from the recent earthquakes and cyclones in Burma and China. They asked Blow to design the logo and branding, a booklet for the event and other items like T-shirts which we were more than happy to supply without charge.
Peninsula branding
Thursday, September 17th, 2009
Peninsula branding
Blow Creative developed a new refreshed brand logo and proposition based on Peninsula’s unique core values and service offering. In Peninsula’s words “The brand encapsulates Peninsula’s unique and forward thinking approach to the full document lifecycle and the partnership approach with our clients, employees and suppliers.” (Peninsula Marketing Manager)
Nectar Brand Extensions
Thursday, September 17th, 2009
Nectar Core Creative
Nectar, a extremely successful points rewards organisation ties into some of the biggest names around, required a brand extension for their small business awards. Blow Creative developed and refined the design that will be used to support and highlight some of the UK’s best small businesses. http://www.nectar.com/business-sba2009/
MedCrowd branding
Thursday, September 17th, 2009
MedCrowd branding
We love a great idea at Blow and MedCrowd is definitely one. It is a secure online community for healthcare professionals to share expertise and is sure to be a massive success later in ‘09. Blow originated the branding which encapsulated MedCrowd with a industry related colourways and modern yet non alienating font usage. The use of the ‘O’ and the tag line created an easy to understand and recognisable brand logo.
Blow Creative also developed the accessible website (web 2.0 platform). Medical professionals span a wide demographic so Blow ensured it did not solely cater for one group and alienate others. Look out for the website coming soon…
Timothy James Consulting branding
Thursday, September 17th, 2009
Timothy James Consulting branding
Events Agency branding
Thursday, September 17th, 2009
Events Agency branding
The Events Agency is London’s premier events company. They came to Blow looking for a brand design that would truly represent who they are and the clients they cater for. We created something that was chic and stylish with brand assets that could be effectively used in their marcomms.
Community Sounds Branding
Thursday, September 17th, 2009
Community Sounds branding
Community Sounds® is a Christian Arts Education organisation that seeks to reach out, engage with and ultimately empower the local community using the arts as a means of facilitating greater social cohesion and cultural awareness amongst other things. Blow Creative developed a brand that reflects the exciting work they do with music and the arts . Following this we developed a fully web standards compliant content managed website that was accessible both to the web browser and the administrator.
Certus Branding
Thursday, September 17th, 2009
Certus rebranding
Certus Sales is a leading recruitment agency based in London with offices in Reading and Leeds. They required brand refreshment and a new website and came to Blow Creative following a recommendation. The brand reflects what Certus look for, those who stand out from the crowd and the people that excel in the right direction. The strong colourways and their contrast provide the impact required even when the logo is featured amongst many others on another search site.
HSBC Wimbledon event
Wednesday, September 16th, 2009
HSBC Wimbledon event
HSBC and SBI wanted to use an image that would pull together all of the things that are great about Wimbledon – the fans, the excitement, the coming together of nationalities and the legendary players. As the tennis fans queued for the event they were invited to have their faces painted and in turn their photos were taken. We then used all these great shots to craft an even greater one – Bjorn Borg. The finished result was a bespoke piece of art of Bjorn Borg and fans which encapsulated what Wimbledon was all about. The creative was supplied to the national papers to insert with press coverage of the event.
Nectar brand extension
Wednesday, September 16th, 2009
Nectar brand extension
Nectar, a extremely successful points rewards organisation, and one which works with some of the biggest names around, required a brand extension for their Small Business Awards. Blow Creative developed and refined the design that will be used to support and highlight some of the UK’s best small businesses. Click here to visit the Nectar Business website
FACE Group brand extensions
Wednesday, September 16th, 2009
FACE Group brand extensions
Face Group came to Blow to develop brand extensions for their key specialist areas. We spent time to define and refine the consistent factors, as well as the clear differentiation of the brand extensions, for use in their communications.
Axe Ibiza competition promotion
Wednesday, September 16th, 2009
Axe Ibiza competition promotion
Blow Creative originated and developed the Axe (Lynx in the UK) Summer Creative for 2009. The idea was then transposed into a targeted sales promotion with the opportunity to win a VIP trip to Ibiza.
Doritos Online
Wednesday, September 16th, 2009
Doritos Online
Blow Creative developed the creative for an ongoing online community of opinion leading Doritos consumers. These important consumers work directly with the brand team to test and develop new product, advertising and promotional concepts. The outputs directly fed into the new product development and promotions in 2009 and beyond.
Axe Online
Wednesday, September 16th, 2009
Axe / Lynx Online
Blow Creative developed the creative for a global project for Axe – Consumer Construction Corp. This was used to develop insights to support the evolution of brand strategy and brand voice. Work was conducted by Face Group across the Globe including the UK, USA & Argentina. Involving a mix of online community work, face-to-face immersion sessions, friendship group interviews, and an academic expert forum. Output from this project has helped define a new global strategy for Axe.
Fox’s Biscuits advertising
Wednesday, September 16th, 2009
Fox's Biscuits advertising
Blow developed the Fox’s Biscuit creative that highlighted one of the most important questions of our time ‘to dunk or not to dunk’.
Bottlegreen dvertising
Wednesday, September 16th, 2009
Bottlegreen advertising
Cross category advertising
Wednesday, September 16th, 2009
Cross category advertising
Headbox Insight event stand
Wednesday, September 16th, 2009
Headbox Insight event show stand
The Insight show was a platform for Headbox to be introduced to a wider client base.
Initially starting with an advert in the pre-show brochure it was followed at the stand by a showreel on plasma screens, handouts and follow up email campaign.
Sure ‘Duo’ creative and FSU
Wednesday, September 16th, 2009
Sure 'Duo' creative and FSU
Fox’s Biscuits Coupons
Wednesday, September 16th, 2009
Fox's Biscuits coupons
At Blow it’s not only the ‘big idea’ that we concern ourselves with. All activations, however seemingly small, still get the same level of attention to detail. Understanding coupons, barcode protocols, mailers and mail handling competitions through PO box addresses are all part of our service offering.
Face Group Online
Wednesday, September 16th, 2009
Face Group Online
Face Group briefed Blow to develop a creative for their website that would encapsulate their unique service offering – Co-creation. Blow brainstormed a number of ideas and then moved to develop and refine the chosen route of an ‘air-fix kit’. This analogy fitted perfectly with the Face brand proposition and the website is truly impactful and refreshing.
Go-Cat instore pallet
Wednesday, September 16th, 2009
Go-Cat instore pallet
Bakers instore POS
Wednesday, September 16th, 2009
Bakers instore POS
Gravity feed unit (GFU) for some ‘doggylicious’ product placement