
Axe/Lynx FSU

Axe/Lynx FSU

Bowland Stone retail update
Bowland Stone wanted to raise their presence within garden centres. Their complete patio kits were also a product they wanted to heavily push.
Dressing the kits with vibrant graphics in an otherwise grey landscape gave their product a better stand out. The header highlighting the benefits of the kit as well as square info sheets for customers to take away with them.
We advised them to get better tie-ins by sending ‘laying experts’ along to key Bank Holiday weekends. These zealots would answer questions and have mini demos of best laying practice.

NISA pet food aisle development

Axe Ibiza competition promotion
Blow Creative originated and developed the Axe (Lynx in the UK) Summer Creative for 2009. The idea was then transposed into a targeted sales promotion with the opportunity to win a VIP trip to Ibiza.

Sure 'Duo' creative and FSU

Fox's Biscuits coupons
At Blow it’s not only the ‘big idea’ that we concern ourselves with. All activations, however seemingly small, still get the same level of attention to detail. Understanding coupons, barcode protocols, mailers and mail handling competitions through PO box addresses are all part of our service offering.

Go-Cat instore pallet

Bakers instore POS
Gravity feed unit (GFU) for some ‘doggylicious’ product placement

AXE/Lynx gravity fed shelf tray