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	<title>Blow Creative &#187; Spontex</title>
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		<title>Spontex &#8216;Queen of Clean&#8217; Branding</title>
		<link>http://www.blowcreative.co.uk/2010/07/spontex-queen-of-clean-branding/</link>
		<comments>http://www.blowcreative.co.uk/2010/07/spontex-queen-of-clean-branding/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 12:08:59 +0000</pubDate>
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				<category><![CDATA[blowFMCG]]></category>
		<category><![CDATA[branding, strategy & design]]></category>
		<category><![CDATA[web & new media]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Clean]]></category>
		<category><![CDATA[Spontex]]></category>

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		<description><![CDATA[Spontex is one of the UK’s biggest cleaning product brands and required a new brand logo for their campaign to find the &#8216;Queen of Clean&#8217;. Consumer activity included a nationwide search for the UK’s ‘Queen of Clean’, fronted by Aggie MacKenzie from C4’s How Clean Is Your House. 
Based in Worcestershire, Spontex designs, produces and [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_2211" class="wp-caption alignnone" style="width: 535px"><img class="size-medium wp-image-2211" title="blowCreativeFMCGBrandingSpontex18092010" src="http://www.blowcreative.co.uk/wp-content/uploads/2010/07/blowCreativeFMCGBrandingSpontex180920101-525x349.jpg" alt="Spontex Queen of Clean" width="525" height="349" /><p class="wp-caption-text">Spontex Queen of Clean</p></div>
<p>Spontex is one of the <acronym title="United Kingdom">UK</acronym>’s biggest cleaning product brands and required a new brand logo for their campaign to find the &#8216;Queen of Clean&#8217;. Consumer activity included a nationwide search for the <acronym title="United Kingdom">UK</acronym>’s ‘Queen of Clean’, fronted by Aggie MacKenzie from C4’s How Clean Is Your House. </p>
<p>Based in Worcestershire, Spontex designs, produces and sells a wide range of domestic cleaning products covering all aspects of cleaning including mopping, scouring, dusting and washing up.</p>]]></content:encoded>
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